SEO: Driving Your Content Marketing Strategy
Content and SEO go hand in hand. Without one, your efforts on the other are significantly reduced. That keyword research...
The latest news, views and insights from Ingenuity Digital.
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How to Write Engaging Content for Your Insurance Website
Insurance companies face a stiff challenge when it comes to communicating with their audience: how to create engaging, valuable content...
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Supporting Our Clients: An Interview with Client Services
Support, quality and results are fundamental to the way we do business. We have a number of in-house technical teams...
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Coronavirus and the travel industry: How brands will communicate in a new era
Remember 2019? Our appetite for travel continued to grow as international tourist arrivals reached 1.5 billion – the highest annual...
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Which Is Better: SEO or PPC?
As an SEO agency and PPC agency, we are often asked “Which is better, SEO or PPC?”. This isn’t a...
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Display Advertising: Static vs. Animated Banners
Research shows if your campaign creative isn’t up to scratch, you can lose between 50-70 percent of your audience in...