Category Archives: Google

  1. Setting up custom labels for shopping using feed rules

    When it comes to optimising and working with shopping campaigns on Adwords, one of the key elements that you need...

  2. Do Keyword Level URLs Work on the Display Network?

    I found myself asking this question when auditing some display campaigns for one of our new clients. They had an...

  3. Using Custom Labels to Help Manage Your Google Shopping Campaigns Efficiently

    As with Google Search campaigns, one of the first challenges that we face is deciding on an efficient strategy, what...

  4. DoubleClick Search Executive Reporting A Real-Time Saver!

    So, what is the Executive Report? Manually downloading raw data, segmenting/inserting it into several different Excel tabs and making it...

  5. Data Stories – Ingenuity Digital & Google talk Big Data over Breakfast

    Ingenuity Digital are proud to have hosted our latest digital breakfast summit, with special guest, James Nesbitt from Google. Amidst...

  6. BingAds: Key New Launches And Developments Reviewed

    According to recent data published by Bing, the BingAds Network unique searchers spend 44% more online than Google searchers on...