Category Archives: PPC

  1. 07/06/17

    Setting up custom labels for shopping using feed rules

    When it comes to optimising and working with shopping campaigns on Adwords, one of the key elements that you need...

  2. 24/05/17

    LinkedIn Releases ‘Matched Audiences’ Targeting

    Just a few short weeks ago, LinkedIn released ‘Matched Audiences’ an enhanced targeting solution for the Professional Business Network Platform....

  3. 29/03/17

    Do Keyword Level URLs Work on the Display Network?

    I found myself asking this question when auditing some display campaigns for one of our new clients. They had an...

  4. 10/03/17

    Data Stories – Ingenuity Digital & Google talk Big Data over Breakfast

    Ingenuity Digital are proud to have hosted our latest digital breakfast summit, with special guest, James Nesbitt from Google. Amidst...

  5. 06/12/16

    BingAds: Key New Launches And Developments Reviewed

    According to recent data published by Bing, the BingAds Network unique searchers spend 44% more online than Google searchers on...