28/10/20 // Written by Emma Phillips

Football Index Appoint Ingenuity Digital as their Digital Partner

We have been appointed digital partner to one of the UK’s most exciting and fast-growing fintech companies, Football Index.

Delivering performance and optimisation services, we will drive visibility for the brand and attract new audiences through technical SEO and content as part of Football Index’s growth strategy.

Selected as digital partner to Football Index, a revolutionary betting service that sees traders leverage their football knowledge to buy and sell shares in footballers, due to our extensive experience working with complex finance products, particularly across Forex and Gaming industries.

Stewart Coggin, Head of Acquisition at Football Index, said: “We are thrilled to join forces with Ingenuity Digital, our newly appointed SEO agency, as we continue our digital growth journey. We were particularly pleased with Ingenuity Digital’s understanding of our unique platform and of the way we operate in an increasingly complex and highly regulated environment. As we look to further cement our brand and reach out to wider audiences, Ingenuity Digital’s data-rich focus will be vital to our growth strategy.”

Ingenuity Digital managing director, Dean Skidmore commented: “Ingenuity Digital are delighted to have been appointed the SEO agency for Football Index. The teams showed considerable synergy in how we approach the digital evolution of Football Index. Ingenuity Digital’s extensive experience and success in compliance rich, highly competitive and dynamic markets such as Forex meant we could bring a very focused, data-driven SEO plan to execution.”